Digital Marketing
Take the first step!
DISCLAIMER:
Cork Education and Training Board, and Cork College of FET Campuses reserve the right to review, modify, or cancel any course without prior notice. This website does not create any legal obligation for Cork Education and Training Board or Cork College of FET to deliver specific courses or services to learners. Additionally, Cork Education and Training Board and Cork College of FET reserve the right to amend or remove any information contained herein at any time and are not bound by any errors or omissions and accept no liability related to such matters.
Where a decision is made to cancel any course, every effort will be made to provide applicants with the earliest possible notification of such a cancellation.
Digital Marketing:
Develop a Digital Strategy (for your Business):
This would be an overview of the whole digital marketing process and how to create an engaging and successful digital marketing campaign for your business. It will help people who want to manage their own campaigns on how to interact with contractors / agencies to develop a digital marketing plan.
A list of content:
- Overview of digital marketing
- Websites and web design
- E-Commerce
- Updating websites
- Blogs
- Content creation (written, images & video)
- Social Media
- Pay Per Click advertising
- Search Engine Optimisation (SEO)
- Email marketing
- Analytics – How to measure your campaigns
Day & Time: 19.00-21.00 | Start Date: 28th January |
Weeks: 8 Weeks | Course Type: Leisure |
Fee: €160 | Apply Now |
Tutor: Paul Murray
YouTube Master Class:
“Have you ever dreamt of owning a successful YouTube channel? In just 10 weeks, you’ll master the art of creating a YouTube channel, learn video production skills, craft engaging content and market your videos like a professional YouTuber”.
Key Course Highlights:
- Explore the significance of YouTube in marketing.
- Learn to identify your target audience and select a niche.
- Develop video production skills, from scriptwriting to editing.
- Master the art of YouTube Marketing SEO to enhance visibility.
- Create a unique channel brand and leverage promotional strategies.
- Understand monetisation possibilities and channel analytics.
Day & Time: 19.00-21.00 | Start Date: 28th January |
Weeks: 10 Weeks | Course Type: Leisure |
Fee: €180 | Apply Now |
Tutor: Anita Fenton
Fashion, Marketing & Sustainability
This course is for fashion retailers and designers looking to maximise awareness on sustainable approaches such as materials and packaging. The course will also provide practical sessions on maximising reach through social channels.
Course Content:
- Week 1: Circularity & Sustainable Fashion.
- Week 2: Overview of Canva and Instagram for Marketing.
- Week 3: Overview of LinkedIn and Facebook for Marketing.
- Week 4: Greenwashing and what to be mindful of 7 sins of greenwashing.
- Week 5: Trends in Fashion.
- Week 6: Marketing & Sustainability Action Plan.
Day & Time: 19.00-21.00 | Start Date: 29th January |
Weeks: 6 Weeks | Course Type: Leisure |
Fee: €95 | Apply Now |
Tutor: Ailis Crowley
CONTACT DETAILS:
Email: DSC-nightcollege@corketb.ie
Tel: (086) 041 0668